Skills Development - Example programme outlines: Sales Presenting Skills
A key element of a sales person's role is presenting proposals. This can range from presenting one-to-one across a desk, to formally presenting to a group using PowerPoint. As a sales person's career progresses and they move into an Account Management role, they are more likely to be involved in formal presentation situations.
Example Contents...
- Introductions - the four elements of an effective presentation - interest, enlightenment, motivation, commitment
- Two skill sets - preparation / design and on-feet skills
- Preparation / Design;
- Audience analysis
- Purpose
- Content
- Structure
- Visuals
- Structuring, using a 7 point plan
- Structuring the main body using an “Organogram” and the Rule of 7
- Guidelines in visual design
- On-feet skills…
- What you say
- How you sound
- What you look like
- How you manage the audience
- Checklists for language
- Displaying confidence, managing nerves
- Pace, pitch, inflection, articulation
- Body language
- Managing questions and the audience
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